WEBINAR ON DEMAND

How Generative AI Elevates B2B Service and Increases Loyalty

March 5, 2025 | 60 Minutes


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What you'll learn?

The speed and accuracy of B2B customer service interactions is more than just an indicator of operational efficiency — it has a direct correlation to customer satisfaction and even your company’s financial performance.

In this webinar, Esker’s Sarah Eichler explores how the increased demand for faster, more personalized B2B interactions impacts your team’s performance and, most importantly, how generative AI and other AI-driven automation tools can eliminate the bottlenecks of shared inboxes to drive frictionless interactions and improved customer loyalty.

Looking at the example of Palmer Holland, you will learn how the distributer utilized AI-driven automation to correctly classify over 90 percent of all incoming inquiries and 96.8 percent of orders.


Learn how generative AI facilitates rapid inquiry response and resolution, streamlining interactions for both your team and customers.
See how intelligent dashboards and real-time KPIs help CSRs easily analyze every inquiry by type, date or customer.
Discover how internal and external collaboration tools enable CSRs to easily initiate conversations and resolve disputes.

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“The discipline that Esker drives in the credit and collections process is phenomenal. In my 20-plus years, it's the best product I've ever used based on its simplicity and ease of navigating.”
Global Director of Financial Services | Trek Bicycle

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Reserve your spot today

Leveraging People, Process & Technology
Tuesday, Sept. 19 | 12 PM CST | 60 Minutes
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About the hosts

Sarah Eichler
Business Development Manager, Esker
Sarah became part of Esker in 2019, focusing on aiding companies seeking to streamline their operations, enhance visibility, and boost efficiency in their customer service workflows. Collaborating with customer service and IT departments, she facilitates enhancements in processes concerning order entry, customer inquiries, and claims management
CX Network
Presenting Partner
CX Network is the online community for global customer experience, service, insight and marketing professionals who are leveraging customer management strategies to increase customer acquisition and loyalty
Adrian Posteraro
C-SAT Partners
Adrian Posteraro is the former Director of Global Customer Support & Satisfaction at MEDRAD Inc. — a two-time winner of the Malcolm Baldrige National Quality Award.
Jason Anderson
Esker, Inc.
As a Business Development Manager at Esker for 10+ years, Jason Anderson is dedicated to helping customers gain greater return on their ERP investment through document process automation.
Adrian Posteraro
C-SAT Partners
Adrian Posteraro is the former Director of Global Customer Support & Satisfaction at MEDRAD Inc. — a two-time winner of the Malcolm Baldrige National Quality Award.
Jason Anderson
Esker, Inc.
As a Business Development Manager at Esker for 10+ years, Jason Anderson is dedicated to helping customers gain greater return on their ERP investment through document process automation.

Is this a free webinar?

Yes. Anyone who wishes to attend this webinar can do so absolutely free of charge.

What if I register but can’t make it?

No worries. Since a recording will be emailed to all attendees after the presentation concludes, we encourage people to register even if they can’t attend live.

Will it be recorded?

Yes. Not only will this webinar be recorded for your convenience, the presentation will also be emailed to attendees once it is finished.

Can I ask questions?

Of course! There will be a Q& session featured at the end of the webinar, but attendees are welcome to submit questions at any time during the presentation.